WASHINGTON, D.C. - In recognition of its effort to promote literacy through use of Bollywood films, a Mumbai-based non-profit organization has won the 2013 Library of Congress Literacy Awards. Selected in the international category, carrying a cash award of $50,000, PlanetRead in India is an innovative program that reinforces literacy skills, primarily through subtitles for popular musical television programming, the Library of Congress said.
SLS (Same Language Subtitling) was developed in India based on solid research. It is simple to implement and easy to replicate, reaching 200 million low-literacy TV viewers in India, the Library of Congress said. “SLS is notable as a highly motivational approach for getting low-literacy adults to read, particularly where access to books is difficult,” it said. Among the other two awardees are the Boston-based Reach Out and Read, which received the David M Rubenstein Prize along with a cash award of $150,000 and the American Prize of $ 50,000 went to San Francisco-based 826 National. The Library of Congress Literacy Awards were announced in January 2013 to help support organizations working to alleviate the problems of illiteracy and aliteracy both in the United States and worldwide. (PTI)
SLS (Same Language Subtitling) was developed in India based on solid research. It is simple to implement and easy to replicate, reaching 200 million low-literacy TV viewers in India, the Library of Congress said. “SLS is notable as a highly motivational approach for getting low-literacy adults to read, particularly where access to books is difficult,” it said. Among the other two awardees are the Boston-based Reach Out and Read, which received the David M Rubenstein Prize along with a cash award of $150,000 and the American Prize of $ 50,000 went to San Francisco-based 826 National. The Library of Congress Literacy Awards were announced in January 2013 to help support organizations working to alleviate the problems of illiteracy and aliteracy both in the United States and worldwide. (PTI)
RSS Feed
