DAVOS - Huffington Post is planning to launch an India edition by May this year and negotiations are currently underway to finalize a local partner for this venture, Huffington Post CEO Jimmy Maymann said here. Starting with English language, the India online edition would also eventually offer news in other local languages, Maymann said on the sidelines of the World Economic Forum Annual Meeting...
Having established itself as a major media force in India through its namesake online newspaper, Huffington Post has already begun its expansion in other markets with ten international editions already under its stable. It has just launched a new section called, World Post. “We are also launching a Brazil edition next week, to be followed by South Korea in about a month’s time,” Maymann said, while adding that he was waiting for a government clearance in South Korea.
“All the international markets that we have gone to, have been with partners,” he said, while adding that having a partner in India would also make it easier to do business there because of the domestic legislations. Asked about the areas that its India edition would focus on, he said these would include broadly four categories — politics, lifestyle, entertainment and business and technology, which are also the key focus areas for its US edition. But a final decision would be taken after discussing the same with the partner as each market has different requirements, he said. Huffington Post’s Video Streaming Network President Roy Sekoff said that its strategy for all offices across the world has been that it never sends people to outside bureaus and it is the local journalists from that area who work for it. (PTI)
“All the international markets that we have gone to, have been with partners,” he said, while adding that having a partner in India would also make it easier to do business there because of the domestic legislations. Asked about the areas that its India edition would focus on, he said these would include broadly four categories — politics, lifestyle, entertainment and business and technology, which are also the key focus areas for its US edition. But a final decision would be taken after discussing the same with the partner as each market has different requirements, he said. Huffington Post’s Video Streaming Network President Roy Sekoff said that its strategy for all offices across the world has been that it never sends people to outside bureaus and it is the local journalists from that area who work for it. (PTI)
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