The film’s title “Laal Ishq” is from a song in Bhansali’s “Goliyon Ki Raas Leela, Ram Leela”, says the filmmaker. “I had registered 'Laal Ishq' as a title for my future films. But when I heard the story of Swapna’s film, I completely thought 'Laal Ishq' to be the right title. I happily gave it to Swapna (director),” he said.
Apart from the title, Bhansali has not contributed to “Laal Ishq”in any way.
“I’ve always maintained that my productions are meant to be directed by other directors while I’ll focus on my own films. Otherwise, there is no point in producing films. I might as well direct all of them,” he said, adding that he is thrilled to be part of the resurgence of Marathi cinema.