BY AMELIA MATTHEWS
BREA, CA – Aviana Global Inc. a local Indian-American owned technology company based out of Brea, has been featured in the Fastest Growing Private Companies list for two years in a row in the Orange County Business Journal. It was launched in 2001 by Ananta Mukerji and Avijit Datta. Speaking with...
BREA, CA – Aviana Global Inc. a local Indian-American owned technology company based out of Brea, has been featured in the Fastest Growing Private Companies list for two years in a row in the Orange County Business Journal. It was launched in 2001 by Ananta Mukerji and Avijit Datta. Speaking with...
India Journal Mukerji and Datta, explain that the name is a creative combination of their names put together - AVIjit and ANAnta. Mukerji is CEO while Datta is President. The core services Aviana provides, they say are Predictive Analytics (PA), Business Intelligence(BI) and Budget Forecasting. It starts off with Buiness intelligence, a kind of post mortem, taking stock of the past, then moves over to data mining which leads to Predictive Analytics. The company has had a three fold growth over the last four years.
Their hard work has paid off making Aviana today the largest IBM partner on the West coast in it’s technology space. They are breaking into new markets and at present have established a rapidly growing presence in the mid west with their regional office based in Chicago and are trying to get a firm foot in the door on the east coast too . They also have a presence in Bangalore, India - Aviana NRIT. “Our goal is to be a dominant national player in the Predictive Analytics (PA) industry,” they disclose. The vertical markets they are focusing on are healthcare, hospitality, gaming and retail.
What is PA? Demystifying this they say it is fast becoming the technology that all progressive companies will adopt in order to get ahead of the competition. Predictive Analytics technology has the ability to analyze past data, integrate that to demographic and psychographic data from several sources and build a model that can predict events for the organization that helps them prepare for all eventualities. Hospital can use it to identify patients that are most likely to have another heart attack, manufacturing organizations can use it to predict where defects in parts is most likely to occur, financial services companies can use it to identify which customers are likely to leave and go to another institution. Some of its big clients include Boeing, Columbia Sporting Goods, Cedar Sinai , Cesar’s Palace – Las Vegas among others.
“We have created a number of progressive and highly effective solutions using Predictive Analytics technology for our clients,” they say. For hospitals they have developed a predictive solution that can help predict which patients suffering from Congestive Heart failure are most likely to be readmitted within the next 30 days. This helps the hospital to proactively provide additional care to such patients and, consequently, reduce or minimize readmissions related to congestive heart failure and directly improves the bottom-line as Medicare is eliminating reimbursements for such readmissions.
Aviana has also developed a predictive solution that helps a major (Fortune 500) aircraft manufacturer forecast specific part failures more accurately ahead of time. The savings through cost avoidance and proactive remedial action is many millions of dollars. It has developed a predictive solution that helps one of the largest network equipment manufacturers and a Fortune 500 company based out of Silicon Valley to track down “grey market” transactions and fraud warranty cases which has saved the customer several million dollars.
They reveal that Aviana’s employees are alumni of some of the best colleges and business schools in the country and India. Several of them have been hired from Fortune 500 companies such as IBM , Deloitte, Price Waterhosue etc.Infact, Mukherji himself is an IIT Kanpur graduate and has an MBA from University of Florida, Gainesville. Datta earned his post-graduate degree in Economics from St. Stephen’s College, Delhi.
Giving advice to entrepreneurs Mukherji says, “ it’s all about being passionate, truly convinced and committed to what you are doing.” Adding to this Datta says,“ Find your niche. Don’t try to be everything to everyone. The tough part is paying the bills initially and establishing a profile of what you specialize in.”
Mukerji lives with his wife and two children in Chino Hills. He is a gourmet cook, and also enjoys yoga and reading. Datta runs triathlons and is a member of the L.A. Tri Club. He is an ardent golfer and an opera buff. He lives in the San Fernando Valley with his wife and three children.
Aviana is located at 915 Imperial Hwy, Brea, CA 92821. Phone: (714) 674-0260
Their hard work has paid off making Aviana today the largest IBM partner on the West coast in it’s technology space. They are breaking into new markets and at present have established a rapidly growing presence in the mid west with their regional office based in Chicago and are trying to get a firm foot in the door on the east coast too . They also have a presence in Bangalore, India - Aviana NRIT. “Our goal is to be a dominant national player in the Predictive Analytics (PA) industry,” they disclose. The vertical markets they are focusing on are healthcare, hospitality, gaming and retail.
What is PA? Demystifying this they say it is fast becoming the technology that all progressive companies will adopt in order to get ahead of the competition. Predictive Analytics technology has the ability to analyze past data, integrate that to demographic and psychographic data from several sources and build a model that can predict events for the organization that helps them prepare for all eventualities. Hospital can use it to identify patients that are most likely to have another heart attack, manufacturing organizations can use it to predict where defects in parts is most likely to occur, financial services companies can use it to identify which customers are likely to leave and go to another institution. Some of its big clients include Boeing, Columbia Sporting Goods, Cedar Sinai , Cesar’s Palace – Las Vegas among others.
“We have created a number of progressive and highly effective solutions using Predictive Analytics technology for our clients,” they say. For hospitals they have developed a predictive solution that can help predict which patients suffering from Congestive Heart failure are most likely to be readmitted within the next 30 days. This helps the hospital to proactively provide additional care to such patients and, consequently, reduce or minimize readmissions related to congestive heart failure and directly improves the bottom-line as Medicare is eliminating reimbursements for such readmissions.
Aviana has also developed a predictive solution that helps a major (Fortune 500) aircraft manufacturer forecast specific part failures more accurately ahead of time. The savings through cost avoidance and proactive remedial action is many millions of dollars. It has developed a predictive solution that helps one of the largest network equipment manufacturers and a Fortune 500 company based out of Silicon Valley to track down “grey market” transactions and fraud warranty cases which has saved the customer several million dollars.
They reveal that Aviana’s employees are alumni of some of the best colleges and business schools in the country and India. Several of them have been hired from Fortune 500 companies such as IBM , Deloitte, Price Waterhosue etc.Infact, Mukherji himself is an IIT Kanpur graduate and has an MBA from University of Florida, Gainesville. Datta earned his post-graduate degree in Economics from St. Stephen’s College, Delhi.
Giving advice to entrepreneurs Mukherji says, “ it’s all about being passionate, truly convinced and committed to what you are doing.” Adding to this Datta says,“ Find your niche. Don’t try to be everything to everyone. The tough part is paying the bills initially and establishing a profile of what you specialize in.”
Mukerji lives with his wife and two children in Chino Hills. He is a gourmet cook, and also enjoys yoga and reading. Datta runs triathlons and is a member of the L.A. Tri Club. He is an ardent golfer and an opera buff. He lives in the San Fernando Valley with his wife and three children.
Aviana is located at 915 Imperial Hwy, Brea, CA 92821. Phone: (714) 674-0260